Pelatihan Marketing Analyst

Pelatihan Marketing Analyst

Training Marketing Analyst

Pelatihan Marketing Analyst

DESKRIPSI

Successful marketing requires a commitment to understand and satisfy customers. Many products “flop” because the company failed to adequately understand the desires or requirements or constraints of the people who will actually be using the product. For example, Motorola designed a cellular phone with world wide capabilities, but which couldn’t be used inside buildings or cars – the two places phones are most likely to be needed or wanted. Thus, much of this course will be devoted to understanding consumers better: measuring their preferences, understanding how those preferences are formed, and understanding whether products or services are satisfying both stated and unstated preferences.

This course provides a comprehensive introduction to marketing research, and discusses key concepts, processes, and techniques, as well as their applications.

Participants gain an appreciation for the breadth and depth of the subject and its significance for a business enterprise, whether a start-up or an established company. Besides an overview of marketing research, the course covers research design, including qualitative and quantitative data, and quantitative methods used for analyzing research data to make decisions.

This marketing course is intended for participants who want to increase their knowledge of aspects that affect consumer behavior, and of theories and methods for advanced analysis of consumer markets. The final modules of this course focus on advanced market analysis and development of decision making skills.

TUJUAN

1. Develop effective market strategy based on thorough anlysis regarding customer behaviour, consumer market and thorough market analysis
2. Learn how to recognize situations that require market research
3. Gain an understanding of the research designs that could be used to address specific business issues
4. Broaden Participants understanding of critical research techniques and good research practices
5. Develop practical skills that participants can use to establish sampling plans, design questionnaires, and analyze research studies for optimum results in Market Analysis

MATERI

Module 1 – Perspectives on Strategy

Module 2 – Consumer Behavior

Module 3 – Consumer and Market Analysis

Module 4 – Strategizing- planning and processes

Module 5 – The Basic of Market Research

Module 6 – Designing a Research Project: The Tools of Market Research

Module 7 – Cases

PESERTA

Semua bagian atau semua karyawan

Metode :

Kelas interaktif (ceramah dan studi kasus), metode penyelenggaraan dapat dilakukan melalui training online, training zoom ataupun training tatap muka

 

 

Jadwal Informasi Training Tahun 2024 :

16 -17 Januari 2024
13 – 14 Februari 2024
5 – 6 Maret 2024
24 – 25 April 2024
21 – 22 Mei 2024
11 – 12 Juni 2024
16 – 17 Juli 2024
20 – 21 Agustus 2024
17 – 18 September 2024
8 – 9 Oktober 2024
12 – 13 November 2024
17 – 18 Desember 2024

Jadwal training diatas dapat berubah sewaktu-waktu. Untuk memastikan jadwal pelatihan fix running di tahun ini silahkan konfirmasi jadwal dan lokasinya melalui whatsapp marketing kami

LOKASI DAN INVESTASI

Lokasi Pelatihan Info Training Indonesia:

  • Yogyakarta, Hotel Dafam Fortuna Grande Malioboro (6.000.000 IDR / participant)
  • Jakarta, Hotel Amaris Kemang (6.500.000 IDR / participant)
  • Bandung, Hotel Neo Dipatiukur(6.500.000 IDR / participant)
  • Bali, Hotel Ibis Kuta (7.500.000 IDR / participant)
  • Lombok, Hotel Jayakarta (7.500.000 IDR / participant)

LOKASI DAN INVESTASI

Investasi Pelatihan tahun 2024 ini :

Investasi pelatihan selama tiga hari tersebut menyesuaikan dengan jumlah peserta (on call). *Please feel free to contact us.

Apabila perusahaan membutuhkan paket in house training, anggaran investasi pelatihan dapat menyesuaikan dengan anggaran perusahaan.

Fasilitas Pelatihan :

  • Airport pickup service (Gratis Antar jemput Hotel/Bandara Khusus Bali dan Bandung)
  • Akomodasi Peserta ke tempat pelatihan .
  • Module / Handout Softcopy ataupun Hardcopy
  • Flashdisk atau Link Download Material
  • Sertifikat dan dokumentasi
  • Bag or bagpackers (Tas Training)
  • Training Kit (Blocknote, ATK, etc)
  • 2x Coffee Break & 1 Lunch, Dinner
  • Souvenir Exclusive

Jadwal Pelatihan masih dapat berubah, mohon untuk tidak booking transportasi dan akomodasi sebelum mendapat konfirmasi dari Marketing kami. Segala kerugian yang disebabkan oleh miskomunikasi jadwal tidak mendapatkan kompensasi apapun dari kami.